The threshold for domestic Chengdu furniture and wood products to be exported to the EU market will be further increased, because the long-awaited "Wood and Wood Products Regulations and New Environmental Design Directive" provisions of the EU will be available in all EU member states from March 3 next year. Enforce. The reporter found in the interview that many small and medium-sized Chengdu furniture manufacturers have suffered from the diminished profits of overseas orders and the appreciation of the RMB. The new regulations have worsened the originally stormy furniture export companies. Many companies chose to abandon the EU market and move to domestic Market or explore other markets. "In fact, the United States and Russia have long had the Pan American Forest Certification System (FSC)." Recently, the Secretary-General of Shandong Furniture Association Han Qingsheng said in an interview with reporters, "Wood products exported to the EU market next year must obtain FSC ID cards. This will definitely have an impact on furniture export enterprises, and the FSC certification procedures are more complicated, which will increase the company's furniture material procurement costs and management costs. " Chengdu Furniture Legality "ID Card" A person in charge of Huang, a Chengdu furniture export company, told reporters on the 21st that there are many illegal logging problems in the log and wood product supply countries, and the use of "illegal logs" is concentrated in small and medium-sized Chengdu furniture companies. It is reported that the new EU regulations require that wood products imported into the EU market must obtain FSC certification, and all manufacturers in the wood production, processing and sales chain must submit to the EU the source of the wood, the country and the forest, the volume and weight of the wood, the log supplier ’s Basic information such as name and address that proves the legality of the source of wood, illegal wood and wood products will be severely punished. The new regulations cover office furniture , kitchen furniture, bedroom furniture, living room furniture, woodware (including several types of wooden decorative panels), various types of wooden boards, wooden picture frames, photo frames and mirror frames, and various types of wooden packaging (including Boxes, boxes, etc.). The reporter was informed that due to the lack of China ’s forest resources, the domestic wood supply and demand gap relies heavily on imports to make up. It is the world ’s second largest importer of wood products. Wood imports come mainly from Russia, Thailand, Papua New Guinea, Solomon Islands and Gabon. area. Industry insiders analyzed that the forest protection legal system in these countries and regions is not yet perfect, and excessive deforestation is more serious. It is difficult to provide effective timber legal certification. It is considered to be the source of illegal timber harvesting in the world. After the implementation of the new EU regulations, wood products produced using wood from these sources will be restricted from entering the EU market. Han Qingsheng said that large enterprises should have legal “identity cards†for timber, but those enterprises that cannot provide a source of timber may have to withdraw from the EU market after the implementation of the new regulations. Chengdu Furniture Increases Enterprise Cost The new EU regulations require operators to conduct “due diligence†on producers, requiring manufacturers to provide relevant information such as product descriptions, harvesting countries, quantities, names and addresses of suppliers and traders, etc. Carry out a risk assessment of the legality of the timber and review whether the producer has passed third-party forest certification (such as PEFC and FSC certification). Han Qingsheng believes that this will not only increase the cost of legal raw material purchases, but also implement circumvention procedures for situations where risks exist, such as conducting third-party verification, etc. The procedures are quite cumbersome, but also bear additional certification costs and increase production costs. "The fee is 5,000 yuan per person per day for the auditors." Li Bingang, the manager of Suzhou Hualing Enterprise Consulting Management Co., Ltd., who specializes in FSC certification counseling for enterprises, told reporters. According to him, FSC certification is a set of management process systems. The company mainly helps enterprises to establish a system framework and guides enterprises to submit audit reports to the Forest Management Committee. According to relevant industry experts, it is difficult to obtain 100% legality or obtain FSC certification as the raw material of wood globally. At present, only about 10% of the certified wood in the world, but less than 1% of the certified wood in the Chinese market. According to the Guangdong WTO / TBT Notification Information Research Center, the third-party forest certification recognized by the European Union is the Pan-European Forest Certification System (PEFC) and FSC. The certification cost can be as high as several hundred thousand yuan, and enterprises need to invest in production and operation. A lot of management costs can meet the requirements of these certifications, which will increase the burden on enterprises. Chengdu furniture abandoned the European and American markets and actively explored new markets All along, the United States and the European Union have been the main export destinations for Chengdu's furniture products in China. Data show that in 2010 China's furniture exports to the United States and the European Union accounted for 53.9% of the total furniture exports. "Most SMEs rely on low prices to attract customers, and now the labor cost advantage is no longer there. If they purchase wood logs with" identity cards "from European and American countries, they will undoubtedly lose their competitive advantage." Furniture companies abandon the EU market. " Han Qingsheng told reporters that Chengdu furniture manufacturers have plans to transfer the market. He said, "There will be a home furnishing exhibition next year. Chengdu furniture manufacturers will participate and plan to explore and inspect the Middle East market in the second half of next year." He also said that the Australian market is also within the scope of Chengdu furniture manufacturers. In recent years, China ’s exports to European and American commodities have repeatedly suffered from barriers, and now Chengdu ’s furniture exports cannot be spared. After interviewing many furniture export companies in Jinan, Qingdao, and Texas, the reporter found that the companies that mainly worked in the European and American markets have already shifted, focusing their efforts on the domestic market. It is understood that under the situation of tight real estate regulation and weakening demand in China, it is an indisputable fact that the domestic furniture industry generally faces a "cold winter" pattern. In view of the current situation of many domestic Chengdu furniture export companies exploring the domestic market, experts suggest that if they want to transform and expand the domestic market, it may be difficult to expand in large cities. You can try third- and fourth-tier cities, where the brand influence Perception is not as sensitive as first-tier cities, and it is an option for enterprises that export to domestic sales.
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